June 4, 2012
I wrote yesterday about our first direct marketing campaign, and while I thought we were done receiving calls, I was very wrong… Here are the updated statistics from the first letter of this campaign: 1000 letters sent, targeting absentee owners with at least 40% equity on properties in my county 94 Phone Calls Received Of […]
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June 3, 2012
I talked previously about doing some direct mail campaigning in attempt to find leads for properties. Well, we’ve spent the past several weeks immersing ourselves in direct mail strategies, and finally started our direct mailing this past week (results of that campaign are below). For our first mailing, we targeted “absentee owners with equity” – […]
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